6. Does gallery have actionable elements to engage with it?

Product image thumbnails motivate shoppers to browse your enticing product images, however, there is another important element that serves the same purpose - arrows near the main image.

Arrows near the main image, that switch the product images are another powerful tool to motivate shoppers to browse your product images. They work like a call-to-action button, urging shoppers to start browsing.
Read detailed explanations on other rules
The most crucial page on your store is your product page.

If you properly construct your product page, you will see increased revenue.

If you do the opposite, any marketing efforts will fall short of expectations.

That's why you need to concentrate your design work on product page optimization.

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