14. Is product variants selection integrated with product gallery and shows image of chosen product variant?
When users engage with product variants (colours, materials, type etc.), ideally, they should be able to see how this product looks in the product gallery.
This makes it clear for the shopper, what exact product they are about to purchase, and entices them to purchase the exact desired variant of the product.
This makes it clear for the shopper, what exact product they are about to purchase, and entices them to purchase the exact desired variant of the product.
Read detailed explanations on other rules
- If your store puts items on sale, your sale price and the discount should be clear to the shoppers.
- The better the UX of your pages, the easier it will be for shoppers to browse your store, and therefore the higher the conversion rate.
The most crucial page on your store is your product page.
If you properly construct your product page, you will see increased revenue.
If you do the opposite, any marketing efforts will fall short of expectations.
That's why you need to concentrate your design work on product page optimization.
If you properly construct your product page, you will see increased revenue.
If you do the opposite, any marketing efforts will fall short of expectations.
That's why you need to concentrate your design work on product page optimization.
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