I tested these rules to triple the revenue and conversion rate of my clients’ stores
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Verified by 1000+ A/B tests on different e-stores
While working with dozens of stores, I’ve launched hundreds of experiments confirming these rules
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Discovered from 4 years in optimizing conversions
I have been doing conversion optimization for over 4 years now, and I clearly understand what works and what doesn’t
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Discovered from UX best practices & user researches
I constantly study UX research, test relevant case studies, talk with store designers and marketing agency owners to find solutions to increase conversion rate and revenue in eCommerce
Why did I create it?
Mantas Karmaza, The founder of Audit Your Store
While working with e-commerce stores for over 4 years, I did around 1000+ A/B tests on 7-8 figure stores, which increased their website sales 2-3X times.
This made me realize that most problems that drive down sales and conversions on e-commerce stores are similar.
After several months of brainstorming and content writing (250+ pages, around 400 screenshots from stores), I created this 118-rule checklist with actionable guidelines that any store owner, marketer, or designer can use.